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The Drinks Specialist PR Agency

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Helping brands across beer, wine and spirits, no & low, soft and functional drinks reach the MODERN DRINKER via PR, influencer, events and social.

Client Success Stories

A woman in white pants and a white top jumping inside a padded play area with netted walls, celebrating with arms raised, with a Tropicana pillow and bedding visible in the foreground and a modern architectural ceiling above.

Soft Drinks

Heineken - Beer customer partnership PR stunt and campaign case study

Beer

Sentia - alcohol-free product launch media coverage case study

No & Low

Chapel Down - Wine campaign stunt sampling case study

Wine

More case studies
It's Giving - Functional Soft drink trade launch case study

Functional Drinks

Four Pillars - Spirit product launch case study

Spirits

Group of people enjoying a outdoor meal and drinks on a sunny day with a table full of food, glasses of pink soda with lemon slices, and a bottle of champagne, surrounded by greenery and blue sky.

Our Services

Our PR services:

We help brands cut through the noise and connect with their audiences through a mix of creative storytelling, PR and marketing, and experiential activations.

In Press

We craft compelling media campaigns that secure meaningful coverage in national, trade, and lifestyle publications to boost your brand visibility.

In Partnership

Our creative campaigns bring together brand collaborations, influencer marketing, and partnerships that resonate with the modern drinker and drive engagement.

In Real Life

We create memorable brand activations, events, and experiences that bring your story to life, generating buzz both offline and online.

On Social

From strategy to execution, our social media support ensures your brand stays relevant and connected, building loyal communities across digital platforms.

About us

Harnessing Consumer Trends to Shape the Future

Reimagining how consumers imbibe by utilising 15 years of industry experience and the latest cultural trends.

Two people clinking glasses of Aperitivo Spritz cocktails garnished with orange slices at a pink table, with pizza, olives, and appetizers, and cans of Funkin Cocktails in the background.

  • Consumers are prioritising health more than ever, fuelling demand for drinks made with natural ingredients, functional benefits like probiotics and adaptogens, and low or no alcohol options. From gut health to mental wellbeing, functional and better-for-you beverages are reshaping the drinks landscape.

  • A new wave of consumer behaviour is shifting away from material purchases and towards shared experiences, both digital and in real life. From festivals to gaming and social gatherings, people are seeking moments of joy, connection and euphoria. It’s less about what you own and more about the memories you make.

  • Consumers are increasingly seeking out and connecting with like-minded communities. Social platforms are empowering them to build authentic and active "tribes”, fostering a strong sense of belonging and shared identity. For brands, this trend highlights the importance of creating genuine connections and engaging with communities in meaningful ways to build loyalty and trust.

  • Today's savvy consumers are championing sustainability. They're on the lookout for brands that are transparent about their ethical sourcing and sustainability practices. This trend highlights a powerful shift towards making environmentally responsible choices.

Don’t just take our word for it

  • A woman with blonde hair wearing a black and white sleeveless top, standing against a gray background.

    Stir really get under the skin of our products

    “Working in a complex category such as VMS it is important to have agencies that can really think strategically about how we can engage our shoppers and build credibility for our brands. Stir really get under the skin of our products and understand the insights that will drive engagement and understanding of our products/brands.

    This was demonstrated in our PR launch of Garden of Life through the Future of Mood Report to show our expertise in Gut Health and with Nuun in building communities for the brand through a purpose of inclusivity in Sport.”

    Zoe Cooper

    Innovation Manager

    Nestle Health Science

  • Portrait of a middle-aged man with light brown hair, blue eyes, wearing a white dress shirt and navy blazer, outdoors during daytime with blurred greenery in the background.

    Stir have been a great partner to Chapel Down

    “Stir have been a great partner to Chapel Down, creating three films that have helped us to playfully challenge the perceived supremacy of Champagne. Our blind taste tests – in fine dining restaurants in London, rooftop bars in New York or in the Champagne region itself – have consistently demonstrated the quality of English sparkling wine. Stir’s creativity, commitment and teamwork have helped us to increase brand awareness and affinity, and deliver against our mission of changing the way the world thinks about English wine.”

    Liam Newton

    Chief Marketing Officer

    Chapel Down

  • Portrait of a young man in a suit and tie outdoors with greenery in the background.

    Rich and the team quickly gained a deep understanding of the nuances of our business

    “Collaborating with Stir has been a pleasure! Rich and the team quickly gained a deep understanding of the nuances of our business and always answer briefs with a healthy balance of creativity and practicality.”

    Wessel Burger

    Head of Brand, Campaigns & Content

    Beerwulf

  • Young man with a short beard and black t-shirt standing on a rooftop terrace with Paris cityscape and Eiffel Tower in the background on a sunny day.

    Stir's ability to deliver excellent results time and time again makes them a true asset

    “Working with Stir is always a pleasure. They consistently take our briefs and bring them to life with creativity and precision. They're a trusted extension of our team, and their ability to deliver excellent results time and time again makes them a true asset.“

    Ifechi Okonkwo

    Social Media & Influencer Manager

    Nestlé Health Science UK

  • A man taking a selfie in front of a historic government building with steps and a fountain, featuring sculptures and a flag.

    Stir stands out as a powerhouse of creativity

    “Stir stands out as a powerhouse of creativity, consistently delivering bold, imaginative campaigns that capture attention and spark conversation. Their ability to think beyond the conventional is a game-changer, crafting narratives that resonate deeply with audiences while aligning seamlessly with a brand’s vision. Stir transforms ideas into innovative realities, ensuring every campaign reflects the brand’s unique identity with a fresh, impactful tactic.”

    Ahmed Abbas

    Brand Manager

    Nestlé Health Science UK

  • A young woman smiling in a Jack Daniel's T-shirt, in a dimly lit setting, possibly a bar or club.

    I know I can rely on Stir for the most creative, head-turning activations

    “I love working with Stir, they’re the go-to agency I know I can rely on for the most creative, head-turning activations – from ideation to making sure it actually comes to fruition. These ideas not only excite consumers but also create a great energy within the business.”

    Camilla Pendleton

    Marketing Manager

    Jack Daniel’s Tennessee Whiskey

Brand experience

  • Logo for Chapel Down English sparkling wine with a stylized red and cyan emblem above the text.
  • The image features the word 'SENTIA' in bold, peach-colored letters on a dark background.
  • Tropicana logo with the word 'Tropical' in bold letters and a small leaf on top of the 'i'.
  • VITAL Proteins logo in blue text with a registered trademark symbol.
  • The blue logo for Nuun electrolytes with a small plus above the letter 't' in blue.
  • Nespresso logo
  • Logo for Belvedere Vodka
  • A black and white coat of arms with two lions standing on their hind legs flanking a shield topped with a crown, and the text '19 Crimes' beneath.
  • Glenmorangie single malt Scotch whisky logo with a stylized swirl design above the brand name.
  • S. Pellegrino logo with black background, featuring a red star and elegant blue lettering.
  • Logo of Aviation American Gin featuring a black shield shape with white text and a crosshair symbol.
  • Boost logo with blue and white text on a dark background
  • Outline of Jack Daniel's old No. 7 brand label
  • Buxton logo with stylized text and graphic elements in shades of blue, gray, and pink.
  • Funkin Cocktails logo with 'ESTD 1999' text above it.
  • Nescafe logo with black text and a red accent on the top right of the logo
  • Black background with the white logo of a wolf's head and the text 'Beerwulf' written below it.
  • The logo features the word "Perrier" in large, green, stylized lowercase letters with a curved, playful font.
  • Laphroaig logo with pronunciation guide
  • Rio logo with stylized sun symbol

Why Stir

Whether you’re looking to boost your profile, launch a new product, or develop standout creative campaigns, our experienced team will help you make an impact where it matters most.

Why choose Stir, the drinks specialist PR agency?

Stir is an award-winning, London-based PR agency, operating for over 15 years across all beverage sectors. Understanding every brand has a unique story to tell, our tailored strategies and bespoke creative solutions help amplify brands to their target consumer and build meaningful connections across channels.

  • Bespoke campaigns that align with your brand’s identity and audience.

  • Innovative storytelling and drinks PR concepts that capture attention and inspire action.

  • From new product launches to rebrands, we position your offering for maximum impact.

  • Integrated PR and marketing solutions that connect with consumers across print, digital, and social media.

  • We build strong brand presence in London and across the wider UK market.