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The Drinks Specialist PR Agency

Helping brands across beer, wine and spirits, no & low, soft and functional drinks reach the MODERN DRINKER via PR, influencer, events and social.

Client Success Stories

Soft Drinks

Beer

No & Low

Wine

Functional Drinks

Spirits

Our Services

Our PR services:

We help brands cut through the noise and connect with their audiences through a mix of creative storytelling, PR and marketing, and experiential activations.

In Press

We craft compelling media campaigns that secure meaningful coverage in national, trade, and lifestyle publications to boost your brand visibility.

In Partnership

Our creative campaigns bring together brand collaborations, influencer marketing, and partnerships that resonate with the modern drinker and drive engagement.

In Real Life

We create memorable brand activations, events, and experiences that bring your story to life, generating buzz both offline and online.

On Social

From strategy to execution, our social media support ensures your brand stays relevant and connected, building loyal communities across digital platforms.

About us

Harnessing Consumer Trends to Shape the Future

Reimagining how consumers imbibe by utilising 15 years of industry experience and the latest cultural trends.

  • Consumers are prioritising health more than ever, fuelling demand for drinks made with natural ingredients, functional benefits like probiotics and adaptogens, and low or no alcohol options. From gut health to mental wellbeing, functional and better-for-you beverages are reshaping the drinks landscape.

  • A new wave of consumer behaviour is shifting away from material purchases and towards shared experiences, both digital and in real life. From festivals to gaming and social gatherings, people are seeking moments of joy, connection and euphoria. It’s less about what you own and more about the memories you make.

  • Consumers are increasingly seeking out and connecting with like-minded communities. Social platforms are empowering them to build authentic and active "tribes”, fostering a strong sense of belonging and shared identity. For brands, this trend highlights the importance of creating genuine connections and engaging with communities in meaningful ways to build loyalty and trust.

  • Today's savvy consumers are championing sustainability. They're on the lookout for brands that are transparent about their ethical sourcing and sustainability practices. This trend highlights a powerful shift towards making environmentally responsible choices.

Don’t just take our word for it

Brand experience

Why Stir

Whether you’re looking to boost your profile, launch a new product, or develop standout creative campaigns, our experienced team will help you make an impact where it matters most.

Why choose Stir, the drinks specialist PR agency?

Stir is an award-winning, London-based PR agency, operating for over 15 years across all beverage sectors. Understanding every brand has a unique story to tell, our tailored strategies and bespoke creative solutions help amplify brands to their target consumer and build meaningful connections across channels.

  • Bespoke campaigns that align with your brand’s identity and audience.

  • Innovative storytelling and drinks PR concepts that capture attention and inspire action.

  • From new product launches to rebrands, we position your offering for maximum impact.

  • Integrated PR and marketing solutions that connect with consumers across print, digital, and social media.

  • We build strong brand presence in London and across the wider UK market.